Add a popup to your WordPress website

Popups can promote special offers and guide visitors toward the actions you want. With Pagecloud Popups you only need one line of code.

Updated May 9th, 2024

Browse popup templatesJump to the steps

Why use popups on your website

Does your website feel too static? Popups make it more dynamic, with new business arriving behind the scenes.

  • Boost engagementCapture attention and highlight messages, offers or content that might go unnoticed.
  • Increase conversionsWell-designed popups with compelling calls to action can prompt purchases, sign-ups and other valuable actions.
  • Generate leadsCollect email addresses and contact information to build a customer database.
  • Enhance the experienceThoughtfully crafted popups provide timely, relevant information.

Ways to use popups and banners

A few ways to use popups on your website.

  • Welcome offersGreet new visitors with a discount or promotion to make a good first impression.
  • Exit-intent popupsReach visitors who are about to leave with a last-minute deal or a newsletter invitation.
  • Seasonal promotionsHighlight limited-time offers tied to holidays, sales or special occasions.
  • Content upgradesOffer an ebook, whitepaper or guide in exchange for contact information.
  • Event announcementsPromote webinars, workshops or live events to lift attendance and awareness.
  • Surveys and feedbackAsk visitors to share their thoughts or take a short survey.

Configure Pagecloud

To show a Pagecloud popup or banner on a site hosted elsewhere, you configure it in Pagecloud first, then add its code to WordPress.

  • Configure your domain name
  • Define the pages you want the popup to display on
  • Copy the embed code to use on your site

Add your domain name

  1. Go to your Pagecloud dashboard.
  2. Select your project and click Banners and Popups in the left menu.
  3. Click Settings on your banner or popup.
  4. In Setup, make sure you’ve connected your domain name in the Where to display section.
The Banners and Popups list in the Pagecloud dashboard, with Edit design and Settings buttons.
The Where to display step in Pagecloud Setup, showing a connected domain.

Select pages

Once a domain is connected, choose the pages where the popup or embed displays: every page, or only some. We recommend Include pages, which lets you pick individual pages without making more updates to your website.

  1. Select Include pages.
  2. Click + Add pages.
  3. Add the name of your page.

You can also use wildcards in the form /mypage*, which matches /mypage, /mypage2 and so on.

The Where to display options in Pagecloud with Include pages selected and one page added.

Copy the embed code

Find your embed code in your Pagecloud dashboard, at the bottom of Setup or in the left toolbar.

Configure WordPress

We recommend the free “Insert Headers and Footers” plugin by WPCode to add the Pagecloud embed code to every page on your WordPress site. Then you manage the appearance and location of your banner or popup from your Pagecloud dashboard, with no future changes to your WordPress settings.

  1. Download and activate the plugin.
  2. Open your WordPress dashboard.
  3. From the left menu, click Code Snippets, then Header & Footer.
  4. Paste the Pagecloud embed code into the Header box and click Save Changes.

View plugin documentation

The Header and Footer settings in WordPress with the Header box.

Don’t have a popup yet?

It’s easy to get started. No code required, easy to set up and we’re here to help along the way.

Browse popup templates
  1. Step 1Choose a templateSave time with a popup template that fits your needs. All templates are easy to customize.
  2. Step 2Make it yoursSet up how, when and where you want your popup to display, then customize the design to fit your brand.
  3. Step 3PublishPublish your popup to your website, then watch your analytics and conversions roll in.

Frequently asked questions

How do I get started with Pagecloud Popups?
Open your Pagecloud account, choose a template and make it yours. Popups are built and managed in Pagecloud Classic.
How do I build a Pagecloud popup?
Building a popup in Pagecloud is simple. Drag and drop content, click to edit, and publish without code.
How do I publish a Pagecloud popup?
You choose where your popup displays on your website. That includes which pages and how the popup triggers.
Can I use Pagecloud Popups on an external website?
Yes, on any website. With just one line of code you can embed a Pagecloud popup on your site.
Do I have to change my WordPress settings every time I change pages?
No. With the code in the plugin’s Header box, you manage the popup’s appearance and pages from your Pagecloud dashboard.

Your next popup is a template away.

Pick a design, make it yours and publish it from your Pagecloud account.

Browse templatesGet started

Your choice applies to pagecloud.com. You can change it any time from Cookie settings at the bottom of every page.